Events can be very expensive when you consider the cost of the event, the cost of the marketing, the time spend out of the office and the staff downtime that will happen over the event, you need to ensure that the results are as good as possible so as to maximise your ROI.
Top 10 tips for a successful event:
- Properly prepare for the event (pre planning)
- Properly market the event to your customers and potential customers
- Ensure you have the best stand for the event
- Ensure you have all your marketing material
- Ensure you have goodies to give away
- Ensure your staff are prepared and know what to do
- Make sure your staff are presentable and available
- Work the event
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